Digital Marketing Manager

About Academy of the Digital Industries

Founded in 2018, Academy of Digital Industries is a progressive education platform built around the concept of the workshops and masterclasses. Alumni of more than 30 000 students around the globe form a powerful and influential network. Each of those digital wizards leads and inspires others to challenge convention and create positive change in the work they do every day.

At the end of 2023, ADI partnered with Tether to launch the Tether.Edu initiative, combining our vision and strategy, we will become one of the best edu-tech platforms in the world. This collaboration marks another milestone for both ADI and Tether, the company operating the first and most widely used stablecoin, USDt.

Our personalised and multidimensional approach to education dissolves barriers between disciplines and helps to nurture progressive minds.

Our unique educational approach is paired with the rigorous training workshops organised by the practising experts, with hands-on experiences at leading brands, products and game-changing organisations around the globe.

Role Overview

We’re looking for an experienced and data-driven Digital Marketing Manager to lead and oversee all aspects of our Digital Marketing team for the Georgian market. The ideal candidate will have a proven track record of driving digital growth and will possess strong managerial skills.

Main Responsibilities

• Recruit, manage, and mentor a high-performing team of Digital Marketing professionals, including content creators and advertisers.
• Oversee the planning, execution, and optimization of Digital Marketing campaigns across various channels.
• Track and analyze KPIs to measure campaign performance and identify areas for improvement.
• Conduct regular performance reviews and provide feedback to team members to support their growth and development.
• Provide reports to the core team.

• 3+ years of experience in a leadership role within Digital Marketing.
• Fluency in English & Georgian.
• Proven ability to lead and motivate a high-performing team.
• Proficiency in project management tools (e.g., Monday, Trello).
• Strong strategic thinking and problem-solving skills.
• Deep understanding of digital marketing channels, including SEM, social media, email marketing, and content marketing.
• Excellent analytical skills and data-driven decision-making abilities.
• Strong communication and interpersonal skills, both written and verbal.

What do we offer?

• Friendly working environment (We're dead serious!)

• Work self-reliantly

• Hyrbid/remote

• Unlimited access to our platform's courses (and discounts for family members)

• Internal Learning and development Programs

• Attractive Referral Program

• Paid Time Off